-         Advanced techniques for effective writing :

-         Defining effective writing .

-         Characteristics of effective writers .

-         Understanding the hall marks of effective communicators.

-         Elements of written communication.

-         Writing in a business context.

-         Know your audience.

-         Understanding source of miscommunication.  

-         Tips for business writing .

-         Organizing contents :

-         The 3 forms of communication.

-         Using simple and specific language to avoid confusions.

-         Using positive language .

-         Applying rules for bullet points.

-         Maintaining an impersonal style .

-         Avoiding repetitions .

-         Using active verbs to promote response.

-         Writing style :

-         How to add a personal touch to business writing.

-         Organizing paragraphs effectively.

-         Using different tones .

-         The 6 C’s of effective writing .

-         Recognizing the importance of jargon .

-         Using visual aids to support text.

-         Proof reading your work.

-         Logical sequence of ideas :

-         Building your key massage .

-         Organizing the introduction, body and conclusion .

-         Structuring ideas from the bottom up .

-         Drawing impeccable conclusions.

-         Summarizing ideas effectively.  

-         Responding to complex situations:

-         Building strong rapport with your audience.

-         Managing expectations.

-         Effectively handling difficult situations  .

-         Exercises and case studies.