Outcomes
مع انتهاء هذه الدورة التدريبية ، سيكون المشاركون قادرون على :
- ﺗﺤﻘﻴﻖ ﺍﻷﻫﺪﺍﻑ ﺍﻻﺳﺘﺮﺍﺗﻴﺠﻴﺔ ﻣﻦ ﺧﻼﻝ ﺇﻋﺪﺍﺩ ﺍﻟﺨﻄﻂ ﺍﻟﺘﺴﻮﻳﻘﻴﺔ.
- ﺗﻄﺒﻴﻖ ﻣﻬﺎﺭﺍﺕ ﺍﻟﺒﻴﻊ ﻭﺍﻻﺗﺼﺎﻝ ﻭﺍﻟﺘﺄﺛﻴﺮ ﻋﻠﻰ ﺍﻟﻐﻴﺮ.
Target Group
- ﻣﻮﻅﻔﻮ ﺍﻟﺒﻨﻮﻙ ﺍﻟﻌﺎﻣﻠﻮﻥ ﻓﻲ ﺩﻭﺍﺋﺮ ﺍﻟﺘﺴﻮﻳﻖ ﻭﺍﻟﻤﺒﻴﻌﺎﺕ ﻭﺧﺪﻣﺔ ﺍﻟﻌﻤﻼء.
Contents
- ﺇﻋﺪﺍﺩ ﺍﻟﺨﻄﻂ ﺍﻟﺘﺴﻮﻳﻘﻴﺔ ﻭﺍﻟﺘﻘﺎﺭﻳﺮ.
- ﺗﺤﺪﻳﺪ ﺍﻷﻫﺪﺍﻑ ﺍﻻﺳﺘﺮﺍﺗﻴﺠﻴﺔ.
- ﺗﺤﻠﻴﻞ ﺍﻟﻮﺿﻊ ﺍﻟﺘﺴﻮﻳﻘﻲ:
- ﺩﺭﺍﺳﺎﺕ ﺍﻟﺴﻮﻕ.
- ﺩﺭﺍﺳﺔ ﺍﻟﻤﻨﺘﺠﺎﺕ ﻭﺍﻟﺒﻴﺌﺔ ﺍﻟﺪﺍﺧﻠﻴﺔ.
- ﺩﺭﺍﺳﺔ ﺍﻟﻌﻤﻼء.
- ﺩﺭﺍﺳﺔ ﺍﻟﻤﻨﺎﻓﺴﻴﻦ.
- ﺗﻮﻓﻴﺮ ﺍﻟﻤﻌﻠﻮﻣﺎﺕ ﺍﻟﻤﺎﻟﻴﺔ ﻭﺍﻻﻗﺘﺼﺎﺩﻳﺔ ... ﺍﻟﺦ.
- ﺍﻟﺘﻌﺮﻳﻒ ﺑﻤﺨﺎﻁﺮ ﺍﻟﺴﻮﻕ ﻭﻣﺨﺎﻁﺮ ﺍﻟﺴﻴﻮﻟﺔ ﻭﻣﺨﺎﻁﺮ ﺍﻟﺴﻤﻌﺔ.
- ﻣﺒﺎﺩﻯء ﺍﻟﺒﻴﻊ.
- ﻣﻬﺎﺭﺍﺕ ﺍﻟﺒﻴﻊ.
- ﺇﺩﺍﺭﺓ ﻋﻼﻗﺎﺕ ﺍﻟﻌﻤﻼء. (CRM)
- ﻣﻬﺎﺭﺍﺕ ﺍﻹﺗﺼﺎﻝ ﻭﺍﻟﺘﺄﺛﻴﺮ.
- ﺩﺭﺍﺳﺔ ﺍﻹﻋﺘﺮﺍﺿﺎﺕ.
- ﺍﻟﻌﻼﻗﺎﺕ ﺍﻟﻌﺎﻣﺔ ﻭﺍﻻﺗﺼﺎﻝ ﺑﺎﻟﻌﻤﻼء.
Type of Traning
Short Course
Training Activity Rate
Training activity Hours
10
Training activity Date
11/12/2022 - 13/12/2022
Training Activity Days
Sun- Mon- Tue
Start and End Time
17:00 - 20:30
Break Time
18:20 - 18:40
Training Activity Classification
Branches
Language
Arabic
Methodology
In class
City
Amman
Deadline for registration
11/12/2022
Price For Jordanian
80 JOD
Price For Non Jordanian
200 US$
* Will be given discounts for groups